Article
Retail Landlords Need to Underwrite Their Tenants' Customer Base, Too

A better way to fill retail vacancies
Find out what residents in your neighborhood buy before you list your vacant space.
Most retail owners post a vacancy online and wait to check an applicant's balance sheet. But solid finances cannot protect an owner if nearby households do not buy what that tenant sells. Checking local spending patterns first helps you target businesses that match real neighborhood demand, cutting days on market and reducing the risk of an early vacancy.

Proactive leasing
Match the tenant to local spending
Vetting an operator's capital only shows if they can afford the space today. Looking at nearby consumer spending shows whether the block actually has the repeat customers needed to support their sales and pay your rent.
